Facebook has always shown signs of envy when it comes to its competitors. First hashtags and trending topics came. Then the ill-fated Poke app. Now, "Instagram Stories" are clearly inspired by Snapchat Stories (you couldn't even come up with a name other than Stories, guys?) and they sport the same features: 24-hour shelf life, doodles, text, and emojis. No word yet on filters or lenses, but it seems like it would be a huge miss to skip out on them. I imagine they will be introduced if this takes off.
I'll still be trying it out, though I am a bit skeptical that it will overtake Snapchat right away.
UPDATE: It looks like Facebook has been toying with this for a while. Just a few weeks ago a similar feature called "Quick Updates" was being tested with select users in the Facebook app itself. Today it launches in the Instagram app. Instagram seems like a more fitting home for this functionality, so I think this was a smart change on their part.
As much as podcasts are rapidly gaining popularity, audio still has to fight an uphill battle against video content on Facebook.
Can audio go viral on Facebook? Here’s what happened when NPR ran an experiment for a month | NiemanLab
This is pretty timely for me, as I deleted th Facebook app from my phone earlier this week and I haven't missed it yet. I definitely haven't regularly updated my status in years, either. Most of what I see there are articles shared by my friends, plus the updates of the small group of my friends who use Facebook as though it were Twitter. If it weren't required for my job, I could probably stop using Facebook all together and I doubt I'd miss it.
According to confidential data obtained by The Information, more than 60 percent of users share no personal content in a given week, while the remaining 39 percent share an average of five posts.
The Worst Thing That Could Happen to Facebook Is Already Happening | Inc
Originally posted at the Likeable Media Blog.
Ever since Facebook introduced their Promoted Posts feature, all sorts of fear, uncertainty, and doubt have spread among small business owners, independent artists, and others who rely on their Facebook pages for effective marketing on a budget. Well, I’m here to tell you that much of what you’ve heard simply isn’t true! Let’s take a look at these misconceptions and separate fact from fiction.
If you’ve ever tried to contact a brand or celebrity through social media, you know how frustrating it can be when the only response you seem to receive is deafening silence. You might even watch as your question or complaint goes ignored while someone else’s praise gets Liked or Retweeted. What’s the use of writing on Old Spice’s wall if they don’t seem interested in what you have to say? Will you still be a big Ashton Kutcher fan if he never responds to your tweets?