Over the last two years I've learned how to podcast for free. To help you get started, I'm going to share my method with you today!
As much as podcasts are rapidly gaining popularity, audio still has to fight an uphill battle against video content on Facebook.
Can audio go viral on Facebook? Here’s what happened when NPR ran an experiment for a month | NiemanLab
Netflix doesn't need to report ratings on their original series because they have no advertisers to impress. NBC thinks that's unfair, so at last week's Television Critics Association conference, they referred to data that suggests Netflix shows “Master of None” and “Narcos” had about 4 million and 3.2 million viewers respectively from September to December 2015 in the all-important 18-49 demographic. NBC's head of research Alan Wurtzel implied that Netflix viewers binge the streaming service's original series for a week or two and then return to their favorite tradition programming, which would mean traditional content providers don't have much to worry about. Here's the thing: Netflix says those numbers are “remarkably inaccurate” and asks why NBC would spend time and energy to “talk about our ratings.” They concluded with a jab: “Maybe because it’s more fun than talking about NBC ratings.”
Netflix can delight in vague statements like "this was our most-streamed show ever" without ever divulging any numbers. Meanwhile old-school networks like FX and NBC are trying to convince their advertisers that they are doing just fine and there's nothing to worry about. In typical old media fashion, the suits in charge would rather maintain the status quo for now and let their successors deals with the task of competing in a modern landscape.
I've always been fascinated by photography. When I was younger, my dad would show me the photos he took when he traveled across Europe as a bachelor. I always admired his natural talent for framing and capturing the best shots. Growing up, I always respected good photography and tried to emulate it, albeit without much success. I always owned some kind of camera and would go through phases when all I wanted to do was take pictures. In the last few years, as digital photography has really come into its own, I've gotten to know some pretty amazing photographers, both professional and amateur. And now that everyone carries a camera in the form of a cell phone, we're all photographers. But is this democratization of the artform necessarily a good thing?
A little over a week ago, I was checking Twitter on my commute home from work when I noticed several people using the hashtag #BWENY. Further investigation revealed that this was the official hashtag of the BlogWorld & New Media Expo in New York City. I knew that the conference was coming up soon, so this made sense. I joined the conversation and began tweeting away with other bloggers and social media enthusiasts who were talking about BlogWorld. I had read that they would be giving away free passes to the conference, but I didn't think much of it. Imagine my surprise when I saw a tweet announcing that I had won a pass! I was shocked, but excited. Wednesday rolled around and I found myself walking the Exhibitor Floor at the Jacob Javits Center with my co-worker Cara. I spoke to people from dozens of companies providing fantastic services to bloggers, brands, and agencies. I was already familiar with some, like Groupon, Posterous, and Wordpress, but I also learned about some really promising new companies. Some were better than others, but I plan on trying them all out. Have a look and tell me which ones you like best!
If you’ve ever tried to contact a brand or celebrity through social media, you know how frustrating it can be when the only response you seem to receive is deafening silence. You might even watch as your question or complaint goes ignored while someone else’s praise gets Liked or Retweeted. What’s the use of writing on Old Spice’s wall if they don’t seem interested in what you have to say? Will you still be a big Ashton Kutcher fan if he never responds to your tweets?
First, I wrote up a piece for the Likeable Media blog. My post is a guide to avoiding annoying trends and events in your social media stream without having to give up your addiction all together. It was first inspired by my annoyance with Super Bowl tweets, but it really applies to any event that you don't want to have polluting your timeline. Please do me a huge favor and hit the "Tweet" button when you read it!
Next, I wrote a post for my good friends at GeeksOfDoom.com. Yesterday was the 47th anniversary of The Beatles' arrival in the US, so I contributed a piece that put into perspective the impact that their arrival had on music and on history in general. It's just a brief look into my feelings on the subject, but it's something I feel really passionate about, and I'm proud of how it turned out.
I'm going to try to use this unexpected burst of self-expression and turn it into something productive. I really miss blogging, but I'm so busy doing things these days, I rarely have the time to sit down and make a verbal record of them. Still, I really love the rewarding nature of blogging, and I miss writing for fun. I'm not going to be that guy who apologizes for not updating his blog often enough, promises to blog every day, and then disappears for another six months, but I am going to at least try and make a habit of keeping this site at least somewhat up to date. I've felt uninspired for several months, but lately, some ideas have been brewing, and I'd love a chance to put them into words and get them out there. So here's to blogging!